Tower Bridge ExhibitionCore merchandise
Tower Bridge is an essential destination for London’s tourists and equally popular with locals, school groups and as a venue for events. Our designs had to span the broadest possible customer base. Here was a chance to show a new approach to London souvenirs. We created a classic 1950s-inspired pattern and carried the retro theme through to some of the products. In contrast there is a strong graphic listing of all major bridges across the Thames with a different font for each bridge reflecting the date it opened. Other items feature the original invitation to the inaugural Tower Bridge opening by the Prince of Wales 1894. We had to include articulated product and chose to design a brooch and fridge magnet that swing open the most famous bridge in the world.